Getting Your Message to the Media on a Dime
- Begins:
- October 28, 2009 5:00 pm
- Ends:
- October 28, 2009 6:30 pm
- Sponsor:
- Nonprofit Austin
- Sponsor Site:
- http://www.nonprofitaustin.org
- Facilitator Name:
- Kathy Compton and Michael Nilsen
- Registration Cost:
- $10
- Registration Contact Name:
- Karen Garbaccio
- Registration Contact E-mail:
- afp.austin@gmail.com
- Registration Contact Phone:
- 512-223-7111
- Registration Website:
- http://www.eventbrite.com/event/297340353
- Details:
-
Many organizations just don't have the staff or the resources to commit to a comprehensive media relations program. But every organization that wants to succeed must engage in some sort of media relations as a means of building public trust and credibility, distinguishing itself from its competitors, demonstrating its relevance in the marketplace and positioning itself as a leader. This webinar will provide participants with information on how to build a productive media relations program on a very limited budget. Those who will benefit most from this webinar are organizations with scarce resources to devote to PR and media relations, as well as individuals whose expertise in media relations is limited or minimal.
At the conclusion of this session, participants will:
- Have the information they need to build a basic but solid media relations program.
- Understand the basic architecture of a media relations program and how to adapt it to their organization.
- Understand the importance of building relationships with members of the media.
- Understand how to make their organization more relevant to their target audiences.
- Download:
